Organic Social for Brands Is Dead: A Study of Kim Kardashian’s Tweets
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I look at some of Kim Kardashian’s tweets to explain why organic social media is dead for brands and show how few of your followers are exposed to an organic tweet.
Tag: social media
4 Social Media Myths Busted: The Truth About Social Media Marketing
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Don’t believe all the lies of social marketing consultants—we break down four social media myths so that you don’t waste your money on snake oil.
Paid Social, Dark Posts, Fake News and Propaganda
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Paid social media and dark posts are foreign to most outside the industry—I break down the concepts and how they could influence and undermine our democracy.
Southwest Airlines—Creating a Customer for Life 5-7-5 Syllables at a Time
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When I fly, I often tweet Southwest a haiku for fun—I’ve always been a huge fan, but their social media’s team turned me into a fan boy.
Guide to Overcome a Review Bomb, And Open Letter to Facebook
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If your small biz gets hit by a “review bomb,” know that it is not a reflection about you and your business; follow these steps and then just move on your way.
Social Image Size Specs to Rule Them All
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Looking for one social image size spec to work across Facebook, Twitter and LinkedIn? Check out the updated One Image to Rule Them All post!