Voice Marketing: Next Frontier for Brands at Cannes
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Forget VR and AR, one of the most exciting spaces right now is with voice. With Amazon Alexa and Google Home going mainstream last year, the voice-driven web has arrived.
Category: Future
What Westworld at SXSW Says About Virtual Reality
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While people crave escapism, both the Westworld SXSW activation demonstrates that real-world experiences trump virtual ones.
Saying Goodbye to Rackspace
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I was never supposed to be a marketer, but somehow, I managed to become one. While luck is defined as when preparation meets opportunity, you still have to find that chance. Fortunately for me, my time at Rackspace was my moment. I was able to transition from a practitioner of industrial engineering and project management, […]
“Alexa, Can I Afford to Buy Tacos?” Use Case of USAA and the Voice API
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The next frontier for interacting with the web, businesses, friends and our home is voice. See how USAA is using Alexa to create a better, frictionless customer experience.