This guide gives you three best practices to promote Facebook videos through paid social media efforts.
Paid social media and dark posts are foreign to most outside the industry—I break down the concepts and how they could influence and undermine our democracy.
After coming across a job posting for "Lyft for Business" I got to thinking what it would mean for entrepreneurs if Lyft provided access to their "Transportation Stack."
When I fly, I often tweet Southwest a haiku for fun—I've always been a huge fan, but their social media's team turned me into a fan boy.
If your small biz gets hit by a “review bomb,” know that it is not a reflection about you and your business; follow these steps and then just move on your way.
The next frontier for interacting with the web, businesses, friends and our home is voice. See how USAA is using Alexa to create a better, frictionless customer experience.
We examine a use case in how the Blind app used employment targeting to perform an effective conversion campaign for a niche audience.